5 Marketing & Design TikTok Accounts to follow ASAP

Accounts in this post

1. RJ KAUR (@rjkaur.xo)

2. CATHERINE ANN (@catts_corner)

3. LAUREN RUSSELL (@laurgetssocial)

4. RAISED PROPER (@raisedproper)

5. MACY GETTLES (@gettles)

Why they rock: These accounts are all run by creatives who share their industry insights in short, easy-to-grasp videos on TikTok that help you learn to do everything from finding corresponding fonts on Canva to creating a social media strategy to content scheduling and more! If you do not have a TikTok account already, this is your sign to get one.

RJ Kaur

Come here for: Photo ideas, PicsArt tutorials, photo editing hacks, & all the creative how-to’s you can think of. This account does a great job of showing unique tutorials that are easy and mostly free for everyone from beginners to experts in the creative industry. This is a great resource for social media managers and creative content producers as she provides a never-ending stream of inspiration.

Top Videos:

1. “Design Websites You Need to Know” (posted 1/16/21)

2. “Find Hashtags for your IG Pics” (posted 11/24/20)

3. “Canva Tips & Tricks” (posted 10/25/20)

Catherine Ann

Come here for: Less creative-based and more growth and marketing based-content. She gives step-by-step instructions on how to boost content interactions, post on all social media platforms, and create personalized content calendars. This is the best account for social media managers of all kinds as Catherine Ann is the owner of a Chicago-based social media agency herself.

Top Videos:

1. “The Best Free Apps for…” (posted 1/14/21)

2. “3 Simple Ways to Quickly get Content Ideas” (posted 1/26/21)

3. “3 reasons why you’re not growing on Instagram & how you can fix it” (posted 2/2/21)

Lauren Russell

Come here for: Extremely relatable and down-to-Earth videos about content scheduling, growing followers, and trends. Another great account for social media managers, but also great for everyday social media users looking to gain a larger following.

Top Videos:

1. “Social Media Trends for 2021” (posted 12/23/20)

2. “Where Would You Begin When Starting Market Research?” (posted 1/30/21)

3. “Stuck Deciding on a Color Palette?” (posted 12/5/20)

Raised Proper

Come here for: InDesign and photoshop tutorials for ads, personal projects, flyers, and social media templates. These are great for more intermediate designers who are comfortable working in the Adobe creative suite or who are looking to learn more about it.

Top Videos:

1. “One of THE most useful tips designers don’t seem to share: Search by color.” (posted 10/29/20)

2. “How to use text wrap in Adobe Illustrator” (posted 10/22/20)

3. “NYE Invite-- everyone’s invited to this one” (posted 12/28/20)

Macy Gettles

Come here for: Social media strategy examples, inspiration, and start-to-finish logo creation. This account gives a great idea of what creating mockups and strategy pitches for clients looks like. Hungry for more? Click on any of the hashtags in her posts for more videos by similar accounts, like #branddesign and #brandstrategy.

Top Picks:

1. “Social Media Strategy in 60 Seconds” series

2. “Answering your brand design questions” (posted 12/4/20)